WebEngage's retention marketing conference EngageMint successfully concludes second edition in Bangalore

The city of Bengaluru is no stranger to marketing conferences and conventions. Popularly regarded as the Silicon Valley of Asia, it is a massive technology hub that houses both global economic behemoths and monster-growth startups denting the ecosystem.It was, therefore, a logical choice for Bengaluru to play host to the second edition of the EngageMint conference. 150+ representatives from 75+ companies descended down on Taj West End, the venue for WebEngage's flagship retention marketing initiative.EngageMint Bangalore 2018 retained the theme from their inaugural event, which was "Stop Marketing, Start Engaging". The event centered around understanding the nuances of marketing powered by User Retention & Engagement featuring 8 sessions led by 11 charismatic business leaders and entrepreneurs making waves in consumer businesses.What makes EngageMint so unique is the fact that it explores the realm of Customer Retention, unlike other marketing events that are focused squarely on ..