Now’s your chance to sell a Big Mac counterfeit in Europe!
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Go forth and sell meat.
If pesky trademarks have been stopping you from being a meat-grilling European entrepreneur, then boy do I have some good news for you. The European Union has revoked McDonald’s Big Mac trademark. The European court essentially ruled that McDonald’s was not using its trademark correctly and thus others could begin taking it up. The case stems from the ubiquitous restaurant chain trying to stop an Irish burger joint called Supermac from using its name.