Anheuser-Busch Confirms the 'Audition From Hell' Essay Is About Its Super Bowl Ad For Spiked Seltzer
Anheuser-Busch, the makers of Budweiser and Michelob beers, had an ad in the first half of the Super Bowl for one of its smaller brands: Bon & Viv Spiked Seltzer. It’s a 30-second spot in which two women—they’re mermaids—named Bonnie and Vivian pitch their beverage to a group of sharks, remaking on how great it tastes…
