Mrs Hinch is cleaning up by earning £5,000 per Instagram post and now she’s worth £1m

WITH a whopping 2.4 million followers, it’s unsurprising that Sophie Hinchcliffe – aka Mrs Hinch – is the UK’s highest earning “cleanfluencer”.

Now, it’s been revealed that the domestic goddess earns on average, an eye watering £5,000 per post on social media.

With the rise of cleanfluencers like Mrs Hinch and Marie Kondo, cleaning service End of Tenancy London has revealed which social media stars make the most from Instagram.

According to the brand, Mrs Hinch is the UK’s highest earning cleanfluencer, taking home an average of £4,900 per post.

It’s estimated that the mum-to-be is now worth around £1m after the 29-year-old released her own book earlier this year.

The glamorous former hairdresser – who is expecting her first child later this year – went from 1,000 to one million Instagram followers in just six months and is expected to become even more popular now she’s represented by Gleam Future talent management (who have the likes of Zoella on their books).

“She’s positioned herself as being an authority in a space where there really aren’t that many experts that appeal to a younger generation of consumers,” Andrew Bloch, founder of Frank PR told Fabulous Digital.

“I think the future is bright. With good management and representation, she could be looking to earn up to seven figures next year.”

The study also revealed Marie Kondo is the 2019 cleanfluencer who currently earns the most from Instagram.

Other Brits followed behind, including Gemma Bray – aka “the Organised Mum” who earns £457 per post – and Lynsey “Queen of Clean” who earns £423.

Earlier this week, we told you Mrs Hinch’s book Hinch Yourself Happy is now being sold for just £5 at B&M… and they’ve discounted a number of her favourite products.

We also revealed The Range’s rose gold cleaning range priced from £2 is sending Mrs Hinch fans into a frenzy.

And we showed you Mrs Hinch’s dog Henry has his very own bed in their Essex home which she makes for him every day.