Association promoting ENDS urges govt to consult industry before banning e-cigarettes

An umbrella body of trade representatives promoting Electronic Nicotine Delivery Systems (ENDS) including e-cigarettes has urged the government to refrain from rushing into any proposals to ban such devices without consulting stakeholders or examining the facts.

The voluntary association of Trade Representatives of ENDS in India (TRENDS) comprising importers, distributors, and marketers of such "alternative" smoking devices has suggested that the government should initiate a consultative process so that opinion of all stakeholders can be heard and facts placed in the correct perspective.

ENDS are devices that heat a solution to create an aerosol, which also frequently contains flavours, usually dissolved into propylene glycol and glycerin.

There are various types of ENDS devices like e-cigarettes, heat-not-burn devices, vape, e-sheesha, e-nicotine flavoured hookah among others.

In a representation submitted to the Union Health Secretary, the association raised their concerns in the ...