UK Launching ‘Get Ready for Brexit’ Campaign All Across EU

Less than six weeks ahead from the date that the UK officially and finally becomes a non-EU country, the UK authorities have launched the “Get ready for Brexit” campaign in a bid to prepare its citizens living in the other EU countries, for what’s about to come.

The campaign so far has been launched in Belgium, Italy, Greece, and Hungary, as a part of a wider communications campaign effort across Europe. The campaign will use channels from Facebook to billboard posters and everything in between, to urge more than one million British citizens living in the EU on the measures they need to take until the end of October.

According to a press release of the UK government over 60% of Britons in the EU, live in just four countries – Spain, France, Germany, and the Netherlands, in which the campaign has not been launched yet.

UK Foreign Secretary Dominic Raab says that the campaign will provide with necessary information not only Britons living in the UK but also travelers to the EU.

“We are stepping up efforts to ensure Britons abroad are prepared for Brexit on 31 October. This campaign provides practical advice to the more than one million British people living in the EU, as well as British tourists and business travelers,” Secretary Raab said.

The campaign advises Britons who plan to live in the EU post-Brexit to apply for residency in the country they plan to live after Brexit, to register for healthcare as the EHIC cards will no longer be valid for them, and exchange their UK driving licenses for one granted by the EU country where they live.

It also notes that travelers to the EU should check the validity of their passports in order to meet the Schengen rules in this regard.

Earlier this month, the UK government allocated up to £3 million in grant funding for charities and other voluntary organizations who can inform UK nationals about the need to register or apply for residency and to support them as they complete their applications. Another extra £300,000 were allocated to British Embassies located in the EU in a bid to assist UK citizens that are “hard to reach” as elderly and disabled people, to complete the necessary paperwork.

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