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2020

New AT&T CEO Says You're A Moron If You Don't Use AT&T Streaming Services

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Last week AT&T CEO Randall Stephenson stepped down after his $150 billion bid to dominate the video advertising space fell flat on its face. Stephenson's tenure was plagued by no shortage of scandals, though it was his failures on the TV front that likely cost him his comfy seat as one of the highest paid executives in America.

After spending $150 billion on several dubious megamergers (most notably the 2015 purchase of a satellite TV provider DirecTV), Stephenson saddled the company with an ocean of debt. So much debt it was forced to raise rates on customers in the middle of one of the biggest transformational shifts in the TV sectors in decades (cord cutting and the rise of streaming video). And while Stephenson deserves credit for at least trying to get out ahead of the trend, his tenure was pockmarked by a long line of dubious decisions that directly contributed to the company losing more than 3.2 million pay TV subscribers last year alone.

But Stephenson's replacement, AT&T executive John Stankey, doesn't seem much better. In a profile piece last week, Bloomberg described fairly idiotic and cocky recent comments by Stankey as "blunt." Among them was the claim that "nobody knows as much about TV as me," and the insistence that those who don't subscribe to AT&T's confusing assortment of discount TV streaming services must certainly be stupid:

"When pitching AT&T’s new HBO Max streaming platform, he told the audience that anyone unwilling to pay $15 a month for the service had a low IQ. At a town hall with HBO employees last year, Stankey said the network had to dramatically increase its programming output, comparing the work ahead to childbirth. Once, when a Time Warner veteran criticized an idea during a meeting, Stankey replied, “I know more about television than anybody."

Yeah, sounds like just the guy to right the ship, and earn employee and customer respect. Especially for a company plagued with no shortage of hubris that believed it could just bully, bullshit, and bribe its way to industry domination.

One of the major reasons Stephenson was ejected was courtesy of recently hyperactive hedge fund Elliott Management, which holds a massive stake in AT&T. Elliott complained that Stephenson had become megamerger happy and, despite eliminating 37,000 jobs to recoup merger debt (despite billions in regulatory FCC favors and a $42 billion Trump tax cut) wasn't doing enough firing. Reports now suggest that Elliott didn't much like Stankey either, but settled on him after external options proved even more underwhelming:

"Elliott, the hedge fund run by Paul Singer, remains skeptical of incoming CEO John Stankey’s decision-making but has decided his understanding of AT&T’s sprawling assets makes him a better candidate to take over for Stephenson than any external candidate, according to the people...Elliott was skeptical of Stankey’s decision-making as an architect of AT&T’s acquisitions of DirecTV and Time Warner. It advocated that AT&T focus on divesting assets and lowering debt, pushing the largest U.S. wireless company to sell DirecTV, one of the assets Stankey has steadfastly defended."

In short nobody in this drama seems to know what they're actually doing. Few were happy with AT&T's previous leadership. And few seem happy with AT&T's new leadership, who apparently thinks he's a TV sector super genius, and you're a moron if you don't subscribe to AT&T's generally underwhelming TV offerings. Surely this will all go swimmingly.




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