How much money is Eileen Gu making from the Winter Olympics?

Even before she took home her first gold medal at the Winter Olympics, freestyle skier Eileen Gu racked up a fortune. The 18-year-old’s 2021 earnings are estimated to be over $31.4 million, according to market research firm CBNData (link in Chinese), putting her among the world’s top earning female athletes.

Most of her income is from endorsements. Gu represents 23 brands, up from 16 last year. Among them are some of China’s biggest companies like Bank of China, Anta, JD.com, and China Mobile, but also a host of global brands like Estée Lauder, Cadillac, Louis Vuitton, Tiffany & Co, and Victoria’s Secret.

Eileen Gu’s net worth

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