Wix, Shopify, GoDaddy and Zyro compared: Is website builder market overheated?

The website builder market is a response to the tremendous growth and popularity of both online presences and online shopping. The US Census Bureau estimated that in the fourth quarter of 2021 alone e-commerce sales reached $257.6 billion. This is an increase of 25.7 per cent from the third quarter of 2021. These statistics demonstrate the significant market which e commerce represents as well as the growth which it is experiencing. 

There are an abundance of options when it comes to choosing a website builder. Each of these services comes with their own advantages and disadvantages as well as specializations. Four of these services will be discussed to provide a better understanding of what is on offer and which service will best suit your needs. 

Wix 

Wix offers a solid choice for website creation prioritising ease of use. The website builder uses drag and drop functionality in a very literal sense giving you the ability to drag and drop a vast selection of features into your website. They also have the added benefit of staying in the exact location which you place them which removes the added complexity of having to deal with margins or website padding. Wix offers a free...