World of Barbie experience tour: How can I get tickets?
MATTEL is bringing Barbie’s dream house to cities throughout North America in an immersive experience.
Those wishing to visit the dream house will be able to walk through and stroll down the streets of Barbie’s neighborhood.
When is it?
The Barbie dream house was first created in 1962 and is now providing individuals of all ages with the opportunity to step into their childhood playset.
Other features will include a lifesize version of Barbie’s pink camper van, patio, and a fake swimming pool.
The tour will kick off in Toronto, Ontario in July 2022 and People reported Barbie’s dream house will travel to New York, Dallas, Texas, and Chicago, Illinois.
More locations are expected to come but tour dates have not yet been released.
Why is the Barbie dream house going on tour?
The Barbie dream house will provide a sense of nostalgia for fans who grew up with the playset and will bring back memories of their childhood, the CEO of Kilburn Live, Mark Manuel told People.
For younger Barbie fans, Manuel said this is an opportunity for people of all ages to immerse themselves in Barbie’s world.
“Stepping into Barbie’s real-life dream house, being transported to Malibu, sitting down in her camper van…there’s no age limit to that,” Manuel said.
“You also have an older generation who’s going to walk through and be brought back to their childhood days,” he added.
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Barbie’s dream house came during a time when women didn’t have many rights but promoted a doll who had a career and her own home.
Julie Freeland is the Senior Director of Location-Based Entertainment at Mattel, and said Barbie provided a connection with fans through her corporate-level aspirations.
“Barbie has had so many firsts, and has had so many different careers,” Freeland told People.
“We hope that they leave truly feeling inspired and feeling like [they] can do anything.”
How can I buy tickets?
Tickets for the Barbie dream house tour are available for pre-sale on The World of Barbie website.
Those wishing to attend should note that pre-sale tickets are only available for the immersive experience in Toronto and should check back for updates.
Fans can also contact the support team with any questions via the site.
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