Supercell CEO Ilkka Paananen on the secret sauce of ‘Clash of Clans,’ NFTs, and why Supercell kills so many games
As ‘Clash of Clans’ celebrates its 10th anniversary, Paananen talks about the game’s longevity—and why the company kills far more games than it releases.
Mobile games tend to be ephemeral, with short half-lives that expire as soon as the next big game shows up. But Clash of Clans has been a leader in the space for more than a decade now, with no signs of slowing down.
