This follows price hikes of up to Rs 3,000 that the company effected from 1 July and up to Rs 2,000 effective 5 April. This is the fifth price hike the New Delhi-based has taken in the past one year. The price hike comes at the beginning of the Diwali festive period, which is a crucial sales window for Indian automakers. Hero MotoCorp had taken a similar price bump from 20 September 2021.