EA Sports hooks up with love.fútbol for ‘Thread The Future’ promo
November 14 – EA Sports has inked what it is describing as a ‘special collaboration’ with non-profit organisation love.fútbol to help raise awareness of safe play and to engage communities and promote the universal social values of sports.
love.fútbol’s mission is to build safe places for every child to play football, around a celebration of a love of the game and key sports pillars such as unity, teamwork, inclusion, sportsmanship, leadership, and performance.
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