Hertha Berlin majority stake sold to 777 Partners as club seeks financial and Bundesliga stability
March 14 – Miami-based private equity firm 777 Partners has bought a 64.7% majority stake in Hertha Berlin, buying the shares of disaffected owner Lars Windhorst, held by his Peil Investment group.
Windhorst had invested €374 million ($400 million) since 2019 on turning Hertha into a “big city club” but the team has never managed to put seasonal relegation battles behind them, while off the field Windhorst fell out with club presidents and failed to get control of the board.
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