Hunting competition where children try to kill as many feral cats as possible

Well this is gross. In New Zealdand, the North Canterbury Hunting Competition unveiled a new category in which children under the age of 14 are encouraged to kill as many feral cats as possible. The winner gets $250. From The Guardian:

Prospective entrants were warned that killing anyone's beloved pet would see them expelled from the running: any children who produced dead microchipped cats would have their entire entry disqualified.