IBM takes a pragmatic approach to enterprise AI

When it comes to helping enterprises reap the potential benefits of AI, IBM has honed a well-learned, practical approach that differs from that used by many of its competitors.

“Our pragmatism is one of our important differentiators, too, because we know—through years of implementing and adapting AI capabilities for thousands of clients—that the journey to using the technology effectively is as important as the ultimate end-goal, especially for the mission-critical enterprises we work with,” said Tarun Chopra, vice president of IBM product management, Data and AI. 

That journey can include myriad issues such as determining the best use of the massive amounts of data available to large enterprises, perhaps integrating that data with cloud-based applications, and effectively applying the right AI models to get the best results.

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