India's app economy to touch $792 bn by 2030, 20% of estimated GDP: Report
India's app economy is expected to reach USD 791.98 billion by 2030, contributing 12 per cent to the country's estimated GDP of USD 6.59 trillion, a report commissioned by Broadband India Forum said on Friday.
The report prepared jointly by ICRIER Senior Visiting Professor Rekha Jain and IIM Ahmedabad Professors Viswanath Pingali and Ankur Sinha is based on the assumption that the app economy will grow at the rate of 2.5 times the GDP growth as of 2030.
The researchers defined app economy as the range of economic activities surrounding mobile applications including the development and sale of apps, in-app purchases, subscriptions, advertisements, public relations generated by free apps and the hardware devices and software on which apps are designed to run.
"Our main conclusion is that by 2030, the amount of money spent on apps is likely to be around USD 800 billion. Given that the Indian economy is expected to be around USD 6600 billion, the app spending is likely to be around 12 p