Bratz Faces Backlash From Fans After Announcing Kylie Jenner Collaboration

Bratz is partnering with Kylie Jenner, but apparently, not everyone is too excited about the idea.

The brand made the announcement of the partnership on Monday (August 21), and almost immediately, their comments flooded with backlash and negative reactions.

“Breaking (out of the box) news! ????️ Bratz x @kyliejenner fashion dolls are available for preorder NOW on bratz.com, Target.com, and Amazon! Available on shelf everywhere 10/1!” the brand announced along with a launch video.

Keep reading to find out more…

“Collect both the Day and Night look— each comes with an iconic Bratz star brush, stand, poster, and certificate of authenticity. They also have super stylin’ Kylie themed accessories including her dog, Norman! ???? Click the link in our bio to shop the preorder ???? We can’t wait to see her in your collection! ???????? #bratzxkyliejenner.”

“we don’t want this” and “we don’t want it,” many users simply declared, while another wrote: “This collab would have been way more popular in 2016/2017.”

“Chile y’all know we wanted Rihanna,” one popular comment reads.

“Cant bratz just be bratz why do you guys have to turn everything into celebrities ????,” added another.

“When you don’t know your audience ????‍????” commented another fan, with another popular post reading: ‘Nobody asked for this lmao out of every other person them?? They always butting in everything and ruining stuff.”

“The way nobody is about to buy these ???? Omgggg,” wrote another user, with another adding: “out of all the celebrities that could’ve been bratzified……????”

“This was posted 13 min ago but the ppl have spoken ????,” one user noted quickly after the post was uploaded, with another writing: “Terrible collab 0/10.”

Find out who are the richest members of the Kardashian-Jenner family.

Check out the post generating all the backlash here…