'The Prime Card' event, featuring the KSI vs Tommy Fury and Logan Paul vs Dillon Danis matches, has reportedly set a new pay-per-view buy record. Despite criticism of the boxing quality, the event was a commercial success, matching the previous influencer boxing pay-per-view record with approximately 1,300,000 buys. The event generated an estimated $32 million from pay-per-view sales alone. Controversies marred the event, but the fighters are exploring post-event opportunities. The success of 'The Prime Card' highlights the appeal and revenue potential of influencer boxing.
