India's pub and bar scene is undergoing significant growth, with niche cocktail bar concepts emerging in smaller towns. Delhi's Sidecar, a top mixologist and co-owner, has seen a 60% increase in revenues between 2021 and 2023, while profits have risen by 35-45%. The market is also seeing a rise in niche concepts in Jaipur, such as the Native Cocktail Room, which ranked number one in Bar Wars 2023 and featured in the 50 Best Bars India list.
