Total TV Use Hit 4-Year High In January Thanks In Part To Peacock-Only NFL Playoff Game, Nielsen Says

Overall TV use in January hit a 4-year high (not counting the early pandemic months of 2020), Nielsen said, as new originals and an NFL playoff game helped streaming set a single-day record. In the latest edition of The Gauge, the measurement firm’s monthly snapshot of linear TV and streaming viewing (see full chart below), […]