Re: Firsts

El Mayor

It’s a tough one but I don’t think it’s actually possible.

I’ve been looking into the EFL rules around ticketing and I *believe* we’re only allowed to offer promotions on four games a season, which have to be offered to away fans too unless we have written consent from the league. I may have understood this wrong so if anyone who knows more can offer more, I’d appreciate it.

Dan, re above on pricing deals.

Think you are probably looking at 35.3.11? (some of it and its guidance reproduced below).
I think that the max 4 match thing is where a club does a deal across a number of consecutive home games and the EFL want that limited to max 4 so that you are only having to seek permission for the deal for up to 4 away clubs.

I don't think this precludes you from doing that process more than once in a season though and i dont think it limits what you can do for specific (one off) matches.

So, as far as i can see you could say have deals cross the first 3 or 4 matches of the season, then again at Christmas, Easter, the run in etc... as well as doing individual match deals along the way.

"Subject to Regulation 35.3.7, discounts or special promotions (in each case for up to a maximum of 4 matches in one promotion) made available to supporters of the Home Club must also be made available on a similar basis to visiting supporters."

"Guidance

Under the Regulations should any Club wish to offer promotions or discounts for a specific match or across up to a maximum of 4 matches they must either (a) offer the discount or special promotion on a similar basis to visiting supporters or (b) seek the permission of the visiting club to run the promotion for home fans only"