Swiss Football League to accelerate digital transformation with LaSource strategic partnership
February 22 – The Swiss Football League has announced a strategic partnership with the French sports consultancy agency LaSource to develop the league’s Digital Vision 2027 project – a five-year strategy aiming to use technology t o innovate across the league’s operations and fan engagement.
In the past 18 months, the league has undertaken several digital initiatives but is now accelerating the Digital Vision 2027 initiative.
Commenting on the partnership, Frank Schaffner,
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