Retail brands are expanding their presence in key Indian cities like Ayodhya, Varanasi, Amritsar, Puri, Tirupati, and Ajmer, as they capitalize on the surge in spiritual tourism. The report identifies Amritsar, Ajmer, Varanasi, Katra, Somnath, Shirdi, Ayodhya, Puri, Tirupati, Mathura, Dwarka, Bodh Gaya, Guruvayur, and Madurai as key cities witnessing this retail boom.
