Pattaraphan launches in Selfridges

Genderless fine jewellery brand Pattaraphan has become the first Thai jewellery brand to be stocked at Selfridges, launching online and in-store at the Oxford Street flagship.

Alongside the Maii Pavé ID Necklace in Blue Topaz, a Selfridges-exclusive, the collection features signature Pattaraphan pieces including Shroom and Remnants bone styles, as well as classic dog tags and signet rings, with prices starting from £340.

All products are produced in limited quantities in Bangkok, honouring the personal stories behind the designs and the local artisans who bring them to life.

Founded in 2018 by Pattaraphan Salirathavibhaga (Nok), Pattaraphan takes its founder’s name as the brand’s philosophy and approach to jewellery.

The brand’s genderless collections are an extension of Nok’s “stories and her unique perception of jewellery”.

Pattaraphan said: “At the heart of Pattaraphan is a vision to create well-designed and well-made jewellery that feels good on the skin. The brand’s contemporary designs balance cutting-edge thinking with wearability and thoughtful craftsmanship.”