DAZN become The National League’s Official Broadcast Partner
The National League are delighted to announce a new long-term partnership with DAZN, Europe’s largest sports broadcaster.
The seven-year agreement will begin in August, showcasing the competition across more than 200 countries globally and bringing with it a whole new audience.
The arrangement with the British company will include both broadcast and streaming rights across the DAZN network around the world for the benefit of all 72 member clubs.
The agreement with DAZN will run until 2031 and will enable National League matches to be accessed across all platforms including desktop, smart TVs, IOS, Android, SKY Q, Virgin Media, Apple.tv, Amazon Firestick and even games consoles.
The National League General Manager Mark Ives says, “We are incredibly excited about this groundbreaking long term joint venture with DAZN, one of the biggest players in sports broadcasting and the deal demonstrates the continuing growth and reach of the National League.
“The global exposure that DAZN will bring the league and our clubs cannot be overstated.”
“DAZN will be using their vast expertise in sports broadcasting and streaming to allow fans in both the UK, and internationally, to access live matches across all connected devises like never before.
“We look forward to working very closely with them to enhances the viewing experience for all fans that can’t be at the stadium, which we believe is to the full benefit of our Clubs and supporters.
“I would also like to take this opportunity to thank TNT Sports for their full support and coverage they have provided.”
DAZN Group CEO Shay Segev offered some more insight into what we can expect.
He said: “DAZN’s technology makes us uniquely placed to create destinations for sports fans, and this multi-year partnership will allow us to create a global home for the National League, helping fans better access the teams they are so passionate about, while creating engagement opportunities to access new audiences.
“This is the latest in a series of channel deals which leverage DAZN’s scale and industryleading tech stack to revolutionise the way rights holders increase exposure to domestic and international audiences and develop their sport digitally and commercially.”