NBA Star Jayson Tatum Debuts His Third Jordan Brand Signature Shoe During the Olympics
Jordan Brand did not share any details about the shoe or its release.
Jayson Tatum has just revealed his new Jordan Brand signature shoe.
The NBA champion and Olympian hit the court against Brazil on Tuesday during the 2024 Paris Olympics in the Tatum 3, Jordan Brand confirmed.
The shoe features elements of his previous signature shoe with Jordan Brand, the Tatum 2, such as the large pods on the lateral side. The colorway is a patriotic one, with blue dominating much of the look with hits of white and red throughout.
Although Tatum wore his new Tatum 3 signature style, Jordan Brand did not share any details about the shoe or its release.
Fans of Tatum will have to wait for the Tatum 3, but they can still purchase his current style with Jordan Brand, the Tatum 2. The look, which the athlete debuted the shoe on Christmas Day 2023, retails for $125 in adult sizing, $90 in big kids’ sizing, $75 in little kids’ and $55 in baby/toddler.
The Tatum 2 features uppers featuring large foam and textile pods, which are strategically placed around the areas of the foot that experience high pressure when playing basketball. Also, it includes a modified herringbone traction pattern on the outsole to both reduce weight and offer more coverage area where the wearer needs it the most. Jordan Brand also built the Tatum 2 with a proprietary Air Strobel to improve responsiveness and provide a smooth heel-to-toe transition.
The newest colorway, “Red Cement,” is available now via Nike.com.
About the Author
Peter Verry is the Senior News and Features Editor for Athletic and Outdoor at Footwear News. He oversees coverage of the two fast-paced and ultracompetitive markets, which includes conducting in-depth interviews with industry leaders and writing stories on sneakers and outdoor shoes. He is a lifelong sneaker addict (and shares his newest purchases via @peterverry on Instagram) and spends most of his free time on a trail. He holds an M.A. in journalism from Hofstra University and can be reached at peter.verry@footwearnews.com.