NYC nightlife is getting a ‘brat’ bump

Charli XCX’s viral album is bringing back club culture. Nightlife venues and party promoters are benefitting.

Charli XCX’s electropop album brat has blown up online. The album’s signature neon green and blurry Arial Narrow font has been used as advertising fodder for Kamala Harris’ presidential campaign, plant-based brat-wursts, and an MTA subway closure. Charli even got her fans to watch paint dry, hosting Instagram lives for the repainting of her Greenpoint brat wall.