Apple’s iPhones are rarely seen in the hands of villains in movies and TV shows, and it’s no accident. According to director Rian Johnson, who revealed this in a 2020 Vanity Fair interview, Apple allows its devices to appear on screen under one key condition: villains can't use them. While Apple doesn't pay for product placements, it insists that its products are shown in a positive light and avoids any implication of endorsement.
