India's festival season, featuring Navratri, Ramleela, Garba, and Dandiya, is expected to drive businesses to generate over Rs 50,000 crore, with Delhi alone contributing Rs 8,000 crore. The CAIT Secretary General highlights a shift towards Indian-made goods, reflecting the 'Vocal for Local' initiative. Over 1 lakh cultural and spiritual events will create significant employment opportunities nationwide.
