Brighton-based studio Evoke has rolled out a new brand for 140-year-old publishing house, Pan Macmillan. The team wanted to better reflect the breadth and diversity of Pan Macmillan’s output, which ranges from The Gruffalo, by Julia Donaldson and Axel Scheffler, to Douglas Adams’ The Hitchhiker’s Guide to the Galaxy. Dating back to 1843, the company is […]