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2024

Amazon reveals its top ten must-have toys for Christmas including family favourite Lego and Play-Doh

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AMAZON has revealed its top 10 toys for Christmas this year including iconic brands like Play-Doh and Lego – but they come with a hefty price tag. 

The online giant has tipped a £60 Play-Doh pizza delivery scooter set as being one of the top gifts for kids this year. 

Amazon has revealed its top toys for Christmas 2024

As well as a £149.99  LEGO Star Wars Imperial Star Destroyer Starship Building Toy set, which includes seven Lego Star Wars minifigures, including Darth Vader.

The wishlist was handpicked by Amazon experts and it does include cheaper options, including a £7.99 Snackles Surprise Capsule plush soft toy. 

Matthew Redfearn, toys category leader at Amazon UK said: “Our Top Ten Toys list has something for all ages, interests and budgets, making it easier to find that perfect gift this holiday season. 

“With thousands of glowing customer reviews, people can shop with confidence, knowing that our Top Ten Toys list offers the latest in fun and entertainment.”

Shoppers can get 10% off any toy in the list by visiting –  amazon.co.uk/toptentoys2024.

Although, you only have until November 12 to take advantage of the deal. 

It’s worth keeping an eye out on Amazon though because prices may drop on Black Friday, which this year takes place on November 25.

Before splashing your cash on these toys, remember to check sites such as Price Spy and Idealo to find out if you can buy items cheaper at another store.

Free online price trackers like Price History and CamelCamelCamel will also give you an idea of whether you can save cash by buying it later in the year.

Here are the top toys Amazon reckons your children will want under the tree this year, in price order starting with the cheapest.

Snackles – £7.99

Amazon
Snackles are the cheapest item on Amazon’s top toys list[/caption]

This ultra-squeezable 12.7cm plush is made from cotton and is bound to but a smile on any kids’ face.

The soft plush is perfect to snuggle with while relaxing at home, watching a movie, or taking a long car or plane ride.

There are 11 Snackles to chose from and each one comes with its own snack including a Krispy Kreme doughnut, Mentos and a tub of Baskins Robins ice cream.

It’s the cheapest item on Amazon’s Christmas list.

We did find this item for sale at Argos for £8, which is just a penny more than at Amazon.

If you chose to visit your local branch of Argos, you could save cash by buying it there instead of Amazon and save on delivery.

Blue Orange Taco Cat Goat Cheese Pizza Card Game – £10

Amazon
Amazon describes this game as “unique” and “addictive”[/caption]

Blue Orange has launched the perfect card game for kids and parents to enjoy on Christmas Day.

This card and word game is a race to see who can slap their hand on the pile of cards in the middle first once there’s a match.

The last one to do so must take them all, so players will want quick to be the first to get rid of all their cards.

Amazon describes the game as “addictive” and “unique”.

We also found this game for sale in Argos and John Lewis for £10, so you could save yourself on delivery by visiting one of these stores.

Simba SCREAMERZ Babbling Bear – £11.99

Amazon
Amazon is selling this toy at the cheapest price around[/caption]

The ScreamerZ bear has fluffy blue fur, sticking-up ears and crazy big round eyes – but don’t get draw in by his cuteness.

All you have to do is press the toy’s belly gently to hear him let out a little scream.

If you press his belly harder, he will let out a scream at the top of his lungs.

But if you shake it, the ScreamerZ lets out a funny, shaky scream.

Amazon’s price is the lowest on the market, we could only find it on sale at The Entertainer for £15.

Rainbow High Watercolour and Create DIY Fashion Doll – £24.99

Amazon
You can customise this doll in lots of different ways[/caption]

Rainbow High Water Colour and Create Brown Eyes Fashion Doll lets you custom your own Rainbow High doll in so many different ways, even with Tie-Dye.

Just add water to the six rainbow-coloured powders to create watercolours, then dip her clothes and hair using the included dual end application sponge.

You can even use the washable watercolours on your own hair.

Repeat play, just wash in soap and water, let dry and start creating again.

We found the same doll on sale for exactly the same price at The Entertainer.

However, we did find it slightly cheaper at Very for £21.99.

Lexibook Disney Stitch, Electronic Diary – £39.99

Amazon
This diary comes with fun features like a voice recorder and a photo frame[/caption]

This beautiful Disney Stitch Electronic Secret Diary is perfect for any stitch fan who wants to closely guard their secrets.

The electronic diary can be locked with a four-digit password and hidden in the diary is a secret compartment with an adorable notebook to store notes away from curious eyes.

With lots of fun features like voice recorder, voice changer, photo frame, or magical sound effects this is a perfect place to store memories.

The only other retailer we could find selling this toy was The Entertainer, and it was marked at the same price as on Amazon.

Hape Marble Run – £48.44

Amazon
The marble run includes blocks, tracks, slides, marble and more[/caption]

Get ready for some marble madness with this do-it-yourself block set.

You children can build the towers and tracks then send the marbles rolling down through all the tricks, twists and surprises.

The set includes blocks, tracks, slides, marbles, marble trays, a jump, a bell-bucket, a spiral funnel, a ringing bell and a sliding track for your marbles to get through.

But do note that it is only suitable for children aged three and above.

HATCHIMALS Alive, Mystery Hatch Pufficorn – £49.99

AMAZON
This toy provides a mystery for buyers who don’t know which toy to expect[/caption]

This Hatchimals Mystery Egg needs love to hatch.

Cuddle, tap, lift and rock the egg to encourage your character to hatch — the egg lights up and rocks and you’ll even hear the Hatchimal reacting from inside.

Once the egg has been given enough love, it will be ready to hatch.

Magical mist will appear and the egg will glow rainbow colours, building the anticipation.

Inside every Mystery Hatch Hatchimals egg is one of two characters, so the hatching will will be an exciting surprise to see which is revealed.

The Entertainer and Argo are also selling this toy for the same price as Amazon.

Gabby’s Dollhouse – £54.99

Amazon
The rainbow dollhouse is two-foot tall[/caption]

The Rainbow Celebration Dollhouse is two-foot-tall and rainbow-themed.

It also comes with a 3.5-inch Gabby Girl figure, dollhouse furniture, and 10 accessories, like a kitty-themed Toilet and a Piano/DJ Table.

You can also Drop deliveries in the delivery tower and press the button to discover secret treasures hidden in the house.

You can also buy separate accessories and dollhouse furniture for the house too, but of course these come separately.

Play-Doh Pizza Delivery Scooter Playset – £59.99

Amazon
The Play-Doh pizza delivery set is bound to be a hit[/caption]

This isn’t just a scooter for children, it’s also a Play-Doh pizza toy that lets them make and deliver their own kitchen creations on wheels.

The stamp and spin action in the toy oven at the back of the scooter makes it fun to make pretend pizza creations again and again.

Box them up and put them in the slot on the side of the scooter for delivery, then sound the horn when it arrives.

The checkout station on the side of the toy scooter has a make-believe credit card reader and moulds to make Play-Doh money.

This toy is also suitable for children aged three and over.

Lego Star Wars Imperial Star Destroyer Starship Building Toy – £149.99

Dominate the galaxy with this Lego Star Wars Imperial Star Destroyer buildable toy starship playset for kids.

This find is expensive but is bound to delight any Star Wars fan

Lego said it would make a great Christmas presents for boys, girls and fans aged 10 and up.

The Star Wars starship building toy features a hidden foldout carry handle for flying and two spring-loaded shooters, with a lift-off top panel and foldout side panels for easy access to the detailed interior.

Playful details inside include the bridge, command room, break room, armory, control panels and cargo box with thermal detonator elements.

It also comes with seven Lego Star Wars minifigures, including Darth Vader, Commander Praji and a special Lego Star Wars 25th anniversary minifigure of Cal Kestis.

Hundreds of toys from the must-have list will be donated to families in need in time for Christmas, as part of The Multibank charity initiative, co-founded by former Prime Minister Gordon Brown and Amazon.

The Multibank initiative was initially created to meet the needs of families and individuals living in poverty by taking surplus products donated by businesses and giving them to families in need.

To date, the initiative has donated more than three million items to help over 400,000 families experiencing poverty.

The toys will be delivered on the back of another iconic childhood toy – a life-size toy train, which is on track to tour the UK in the lead up to Christmas, stopping off at Multibank sites including:

  • Felix’s Multibank in London
  • The Big House Multibank in Scotland
  • Cwtch Mawr Multibank in Swansea
  • Brick-by-Brick Multibank in Wigan.

How to save money on Christmas shopping

Consumer reporter Sam Walker reveals how you can save money on your Christmas shopping.

Limit the amount of presents – buying presents for all your family and friends can cost a bomb.

Instead, why not organise a Secret Santa between your inner circles so you’re not having to buy multiple presents.

Plan ahead – if you’ve got the stamina and budget, it’s worth buying your Christmas presents for the following year in the January sales.

Make sure you shop around for the best deals by using price comparison sites so you’re not forking out more than you should though.

Buy in Boxing Day sales – some retailers start their main Christmas sales early so you can actually snap up a bargain before December 25.

Delivery may cost you a bit more, but it can be worth it if the savings are decent.

Shop via outlet stores – you can save loads of money shopping via outlet stores like Amazon Warehouse or Office Offcuts.

They work by selling returned or slightly damaged products at a discounted rate, but usually any wear and tear is minor.

Do you have a money problem that needs sorting? Get in touch by emailing money-sm@news.co.uk.

Plus, you can join our Sun Money Chats and Tips Facebook group to share your tips and stories




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