TotalSUP: ICF’s Bold Leap: Everything You Need to Know About the New HQ, Strategy, Vision and Name

As the year draws to a close, there’s been an influx of announcements from the International Canoe Federation (ICF), a membership organisation responsible for the global sport of canoeing and stand-up paddleboarding, including the release of a teaser video revealing the name rebrand. This recent wave of updates aligns with the ICF’s plans for a […]

The post ICF’s Bold Leap: Everything You Need to Know About the New HQ, Strategy, Vision and Name first appeared on TotalSUP.