The Swoosh on Monday announced that it has promoted Treasure Heinle, currently chief talent officer, to the role of executive vice president and chief human resources officer, effective Jan. 6 2025. Heinle replaces Monique Matheson, who is retiring from the company after a 26-year tenure.
The news represents the latest in a string of executive promotions and shifts at the Swoosh since Elliott Hill assumed the role of chief executive officer last month. It’s also the latest shift to occur in Nike’s HR business unit after the Swoosh named Kizmet Mills as its new DEI chief in late October.
In her new role, Heinle will report to Hill and will oversee the company’s HR functions and general people strategy.
“Treasure is a well-rounded leader who, during her extensive career, has successfully worked across all aspects of the HR function,” Hill said in a statement. “She has a strong record of bringing the best to Nike, driving a winning culture and building inclusive, world-class teams that deliver on the company’s growth strategy.”
Heinle joined Nike in 2012 as vice president, HR business partner for North America and was named chief talent officer in 2022. Before joining Nike, Heinle worked in HR leadership at companies like Danaher, Tektronix and In-Focus.
In early October, Nike offered mixed results in its first earnings call since announcing that its CEO John Donahoe would step down and be replaced by Hill. Given the CEO shift, Nike withdrew its guidance for the year and said it would provide quarterly guidance throughout 2025.
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