How to Perfect Your 'Old Money' Fit—Without Spending Old Money Bucks
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The "old money" aesthetic is surging on Instagram, perhaps a result of the simmering fascination with the truly-upper upper class ever since the release of 2023's rich-gone-mad thriller/comedy Saltburn. "#OldMoney has garnered over 2.5 billion views on TikTok, with #OldMoneyAesthetic and #OldMoneyOutfits accruing 946 million and 222.5 million views, respectively," according to Harper's Bazaar. Old money style, including for men, is ascendant.
So, what is it, exactly? The JFK Jr.-inspired old money men's style trend is a notch above "quiet luxury" (another term you probably saw going around last year), a look that whispers unfettered wealth, rather than shouting it. It’s about more than just wearing black, white, and beige; "old money" looks embrace classic style staples. Think preppy tailoring, vintage-inspired accessories, and polished footwear that channel the legacy of generational affluence like the Roys from Succession.
But the good news is that achieving this look doesn’t require a Roy-sized bank account, or even a trust fund. With thoughtful choices and a few strategic swaps, you can embody the old money vibe while being financially prudent. Say you're attending an old money-themed party, or sitting down for a crucial chat with a C-suite executive who could very well determine your future—if you're stressed already, don't worry, we have you covered (and if it's smelling old money you're after, we have that covered, too). From affordable tailoring to versatile grooming products, we break down how to master old money style and redefine luxury on your own terms.
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Cardigan
The cardigan sweater is a quintessential piece in the old money aesthetic arsenal, offering sophistication with a long menswear lineage. Opt for a well-fitted design in neutral shades like camel, navy, or cream for maximum versatility. Look for fine materials like merino wool or cashmere, as in this J.Crew Heavyweight Cashmere Cable-Knit Cardigan Sweater, to evoke understated luxury without the hefty price tag. Layer it over an Oxford shirt or pair it with tailored trousers for a polished getup that screams quiet elegance. For slightly warmer cool-weather days, the Renais x Del Toro Striped Cotton Cardigan combines luxurious craftsmanship with bold, preppy styling to show off personality.
J.Crew Heavyweight Cashmere Cable-Knit Cardigan Sweater
Renais x Del Toro Striped Cotton Cardigan
Trousers
Trousers are another cornerstone, emphasizing tailored fits and classic fabrics. Look for pleated or flat-front designs in neutral tones like gray, navy, or beige for versatility (and to get accepted into the doors of Saltburn for a dinner party). Materials like wool, cotton twill, or linen elevate the look, while a high-waisted cut like Marling & Evans Army Green High Rise Trousers channels an Ivy League/posh boy persona. Pair them with loafers or brogues, whether you're heading to the office or brunching at the club.
Marling & Evans Army Green High Rise Trousers
Derek Rose Sydney Linen Sand Men's Trousers
Outerwear
Too often overlooked, choosing the precise outerwear for the occasion that balances functionality and natty vibes is tricky. Invest in classic pieces like a tailored wool coat, quilted jacket, or a sleek trench in neutral shades such as camel, navy, or black. These pair effortlessly with everything from suits to casual ensembles. Prioritize quality fabrics like cashmere and structured silhouettes. If you’re going for full prep or an I-work-in-finance identity, layer a quilted gilet or a cashmere-blend quarter zip over an Oxford shirt or under a blazer.
Uniqlo Wool Cashmere Chesterfield Coat
Polo Ralph Lauren The Gorham Down Vest
Footwear
Your footwear needs to balance old money aesthetic with practicality. Classic leather loafers, Oxfords, or brogues in black or brown always look smart and easily pair with tailored trousers, chinos, or suits. For casual occasions, consider suede driving moccasins or understated sneakers for a refined yet relaxed vibe (part of being old money, after all, is knowing how to relax). Prioritize top-quality materials like full-grain leather and craftsmanship details, such as Goodyear welted soles, to ensure durability and longevity. Clean, polished shoes are nonnegotiable in this aesthetic. And a well-maintained shoe collection is a powerful shortcut to upgrading any wardrobe with confidence. (Your mom was right: They are looking at your shoes.)
G.H. Bass Men's Larson Weejuns Loafer
Allen Edmonds Fifth Avenue Cap-Toe Oxford Dress Shoe
Accessories
Accessories are the subtle yet impactful final touches on the old money aesthetic. Opt for perennial pieces like leather belts, silk ties, and classic watches—not fads. A vintage-inspired pocket square or cashmere scarf adds verve to tailored outfits, while tortoiseshell sunglasses just look classy. Again, stick to quality materials—think leather, silk, and gold or silver. Less is more in this aesthetic, so select accessories thoughtfully to complement rather than overpower your ensemble.
Citizen Paradigm Super Titanium Watch
Fragrance and Grooming
Fragrance and grooming are key to enhancing your presence, no matter what style you're aiming for. To flex your old money bona fides, high-quality grooming products like Le Labo After-Shave Balm give you smoothness along with a sophisticated scent.
For fragrance, 27 87 Genetic Bliss Perfume has an exquisite blend of floral and woody notes that signify luxury on first sniff. To complete the look, Balmain Homme Styling Gel Medium Hold provides a sleek, controlled finish, offering both texture and volume without compromising style. These products are all about elevating your grooming rituals—and proving that you, too, deserve to share the same air as those with old money.
Le Labo After-Shave Balm
27 87 Genetic Bliss Perfume
Balmain Homme Styling Gel Medium Hold
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