‘It pivoted into oblivion’: BuzzFeed sold off the company behind ‘Hot Ones’ to pay down its debt
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Once seen as the future of news and entertainment, BuzzFeed just sold off one of its biggest hit programs. What gives?
A decade ago, BuzzFeed was redefining what news and entertainment on the web meant. The website’s mix of hard-hitting news, in-depth features, and viral listicles offered a vision of the future for journalism that many sought to follow. (I should know: I was a regular freelancer for the company.)