Software feature flags – also called beta flags – are an important component of any feature release program. With most development teams continuously delivering new updates, beta flags can be an invaluable way to test new features and experiences, and gather customer feedback for further improvement.What is a feature flag? They are markers that designate new features available in beta either openly or to a closed group of users for testing and feedback.These new features might be a little rough around the edges (which is why they’re “flagged” as being in beta), but are complete enough to deliver value to some users.So, let’s take a closer look at some best practices for beta flags (and programs).1. Start with usersNew features often come about as a result of customer feedback. If a customer offers up really valuable (or passionate) feedback and ideas, you might reach out to them for further info. Set up a discovery call to hear more about their use case and what they had in mind for yo...
