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ON Cloudsurfer Next Shoes
ON Cloudmonster Hyper Shoes
ON The Roger Advantage Shoes
Although the brand has only been around for fifteen years, some of the best ON shoes have practically become daily essentials with how often they’re striding down sidewalks. The Zurich-bred performance label prides itself on its Swiss roots and unrivaled engineering, the latter of which has revolutionized footwear innovation tenfold, helping discover how a pair of shoes can adapt to your every move and not vice versa.
Since 2009, the constantly evolving materials and technologies that complete each pair have set the brand apart. From its unmistakable CloudTec cushioning system to the trusty Speedboard plate and numerous other patented elements, ON continues to push the boundaries in its space.
But even though its wide-spread impact is deeply based in performancewear, the FNAA’s 2024 Brand of the Year award winner has also shown itself to be versatile enough to collaborate with celebrities and big-name fashion houses. Since 2022, ON has collaborated with LOEWE several times to reimagine the former’s polarizing silhouettes with playful yet refined color palettes, pushing them to a sleeker end of the style spectrum than suggested by most tech bros.
Last summer, Zendaya and ON partnered on a multi-year deal that has already delivered successful seasonal campaigns and a reimagined colorway, going to show that the brand has become an influential name even among some of this generation’s biggest names.
While the fictional tennis star was even seen sporting pairs throughout the Challengers press tour, the legendary Roger Federer is another name responsible for making ON a go-to brand for world-class athletes. After becoming a shareholder in 2019, the fellow Swiss native’s signature shoe was released in 2020 and has seen several spawns since.
Whether you’re running, walking, or hiking, ON has already been a major player in each footwear space for quite some time. Get in on the action and give your feet the comfort they deserve with the best ON shoes.
ON Cloudsurfer Next Shoes
Boasting a revamped forefoot rocker for more dynamic toe-off, the Cloudsurfer Next’s updated design is a lightweight lifesaver engineered to make daily runs effortless. ON’s streamlined design features Helion superfoam and a CloudTec Phase midsole that work hand-in-hand to assure unmatched comfort from heel to toe. Up top, an ultra-breathable, woven mesh upper guarantees a secure session.
While the Loewe collaboration is hard to snag, you can still pick up a standard pair at a fraction of the price that packs all the same comfort. Perfect for running your everyday errands, the shoe’s strategically cushioned midsole supports your foot’s every move. Best of all, the shoe’s engineered mesh upper is sustainably made using recycled polyester and a unique dyeing process.
The Swiss performance giant’s first-ever gym-tailored design is fit for anything from HIIT to cardio and everything in between. It boasts a roomy toe box that helps your foot move naturally for ergonomic support and premier stability. To help you maintain the range of stances necessary for any session, the Cloudpulse features a Speedboard that promotes dynamic movement while staying impressively flexible.
The new generation of ON’s popular trail running sneaker boasts a redesigned rocker motion that makes each step as soft as, you guessed it, a cloud. And even though the original Missiongrip rubber outsole got the job done, the newly engineered take offers enhanced traction and much larger lugs. In case you need these shoes to last a harsh winter, then consider the brand’s waterproof spin on its popular trainer.
This overnight icon is suitable for countless scenarios – buying groceries, getting coffee, dog-walking, or coding – and has a versatile design to back it up from top to bottom. With its redesigned underfoot wall for added stability and feathery foam accents composed of renewable materials, the everyday sneaker is a perfect, eco-friendly choice you can wear on countless walks.
Backed by maximum cushioning and energy return, there’s no way dedicated road runners can go wrong with the latest Cloudmonster. Towering over ON’s other pairs, its forward-rolling style encourages momentum and offers remarkable propulsion. Much of this is thanks to the proprietary Speedboard, designed to assure impact absorption and combat all sorts of hard landings.
ON Cloudmonster Hyper Shoes
Two monsters in a row? What is this? Halloween? Nope, it’s just the lightest pair of Cloudmonsters you can find. Designed by athletes for athletes, this innovative design removes the Speedboard from the last pair to promote post-training recovery and ultimately shed some weight. However, the silhouette retains its eco-friendly construction, assuring your carbon footprint stays low whenever you take a step.
ON The Roger Advantage Shoes
If you need to find something casual and discreet within ON’s catalog of offerings, any silhouette from Roger Federer’s lineup will do. In this case, the Advantage’s simple design and comfort-first construction make it a foot-friendly staple. Whether you wear them to the courts or on long walks around town, the sock liner and CloudTec cushioning co-exist to guarantee you stay nothing short of comfortable.
Our guide to ON’s best shoes wouldn’t be complete without a worthy pair for your next adventure. The brand touts its mountain-ready Cloudhorizon as its “most cushioned hiking shoe,” has all the elements necessary to help you navigate the outdoors: impact-resistant CloudTec cushioning, a Missiongrip outsole made for wet and dry terrain, and a versatile design that’s worthy of rocking on city streets once you head back home.
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Meet the Author
Yoni Yardeni is a Los Angeles-based fashion, footwear and culture journalist who has written articles for publications including HiConsumption and HotNewHipHop. Through prior stints, his work ranged from curating buyer’s guides for the fashion world’s best boots, sneakers, and jackets to revisiting Lil Wayne’s quintessential mixtapes and albums.
