Guide to the Abell Model | Lucidity

Guides A look at the three dimensional model that helps businesses define their purpose and activities… ???? 5 min read Table of ContentsWhat is the Abell Model?What are Customer Groups in the Abell Model?What are Customer Needs in the Abell Model?What are Technologies in the Abell Model?Abell Model ExampleWhy is the Abell Model used?What are the limitations of the Abell Model?Who invented the Abell Model?The Abell Model has a number of names. It’s sometimes referred to the Abell Matrix, other times it’s known as the Three Dimensional Business Definition Model. Catchy! However you refer to it (we’re going to go for Abell Model), it’s a great way to map out the way your business is going to be successful and help inform your strategic planning.Let’s learn a little more…What is the Abell Model?The Abell Model is a three dimensional framework that’s used to describe and map out a business model and activities. It’s useful for making clear how a business operates today, to help inform future...