Explainer: Why are China's beauty brands winning over global consumers?

The rise of C-Beauty illustrates a pathway from manufacturing participation to value-chain upgrading -- one rooted in domestic competition but oriented toward global integration.

BEIJING, March 5 (Xinhua) -- Amid the sleek displays of Florasis' Ginza counter in Tokyo, Japanese social media influencer Kaho Ishii greeted her fans with a smile, handing them the cosmetic products she had long recomme