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ru24.net
World News
Декабрь
2018

Smartphones change Swiss shopping habits

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More and more people in Switzerland are relying on their smartphone to shop, pay and transfer money, although, compared internationally, the Swiss are still cautious.  The Global Mobile Consumer Survey 2018, published on Wednesday by consultants Deloitte, found that 92% of all adults in Switzerland own at least one smartphone, 5% own only a mobile phone and 3% own neither. Similar trends are seen globally.  Of smartphones users, 74% use the device to get product information at least occasionally, 59% use it to make purchases directly, 40% use the smartphone to pay travel fares, and 27% to pay in shops.  However, the survey of 1,000 respondents in Switzerland aged 18-70 showed there were big differences in mobile phone usage between age categories.  Whether ordering clothes online, buying cinema tickets, reserving a restaurant table or booking a city break, young people are particularly likely do all of these on their smartphone (35% of 18- to 24-year-olds).  This figure is ...



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