Consumer and retail news: 10 things you need to know today

Steve Kovach/Tech Insider

1. Apple's new iPhone SE goes on sale today — here's where you can pre-order one If you order today, you'll get your new smaller iPhone or iPad shipped to you on March 31. You can buy the new smaller iPhone at Apple as well as at AT&T, Verizon, T-Mobile, and Sprint. 

2. A Mexican fast-food chain you've probably never heard of was just named best in America

Taco Bueno ranks as Americans' favorite Mexican chain, according to Market Force Information's annual quick service restaurant study.

3. The best time of day to shop at Costco

The best time to visit Costco is from 3 to 5 p.m. on weekdays, reports Lifehacker, citing a video from the Krazy Koupon Lady. 

4. Starbucks reveals the real reason for the rewards change that outraged customers

Starbucks is expanding its rewards program, with an upcoming Visa card that allows customers to earn rewards points, or 'stars,' towards free coffee, food, and an increasing number of other perks every time they use the card.

5. The owner of Taco Bell and KFC may sell part of its huge Chinese business

Yum! Brands, the owner of fast food chains Kentucky Fried Chicken, Pizza Hut, and Taco Bell, is exploring a sale of nearly 20% of its massive Chinese business, the Wall Street Journal reports.

6. Costco just cemented its status as America's new favorite place to buy a car

Costco has teamed up with Chevrolet for an exclusive special edition of the 2016 Silverado, available only to Costco members. Costs are way down, with the truck being sold at GM preferred supplier pricing.

7. Millennials are spending their money on 3 major categories

Three places where millennials are actually choosing to spend their hard-earned cash: Uber, cell phones, and makeup. 

8. Groceries are getting cheaper, but it might not last

A couple months of food deflation followed fairly low inflation for groceries throughout 2015, with year over year changes in food prices around or below 3%.

9. AerieMan launched an underwear line for plus-size men

The new#AerieMAN campaign, which coincides with the upcoming release of a men's line, is helping to further swing the body positivity movement to include men in the conversation, reports Mic.

10. Krispy Kreme is looking to expand

Krispy Kreme plans to focus more on franchising because it notices that the the franchisees have been doing a better job than the company at operating the chain’s locations, reports Restaurant News.