Can Pokémon (and AR) Save the Malls?

Now, at least some analysts are starting to hope for a cure in digital monsters and the hordes of cell phone wielding players of Pokémon Go chasing them in augmented reality. The game has been ultra hot since its July 6 introduction, and only time will tell if it’s a fad, but Cowen analyst Oliver Chen sees real potential in AR and said retailers need to start paying attention.