Lyft Vs. Uber: Lyft Retires Iconic Mustache For Connected Device Aimed At Improving User Experience

Lyft is opting for a new look and shaving its stache. The popular ridesharing service announced Tuesday that a new feature will replace the unmistakable pink mustaches from all of its vehicles.

Instead, riders will find a connected device that will appear in all Lyft cars at the very beginning of 2017. The Bluetooth-connected Lyft Amp is the company’s answer to streamlined communication and an improved user experience between riders and drivers.