Advantages of franchising discussed in Armenia with Acba Bank`s participation
ArmInfo.The Armenian market is in a period of hyper-growth and will continue to remain so in the
coming years. Businessmen, understanding the market prospects, will be able to approach franchising more intelligently and create models that will have long-term, stable development. An international expert
in this field, member of the board of the RA Franchising Association, Viktor Lyashevsky, stated this at an event organized by the Acba business club dedicated to the implementation of franchising.
As noted in the message of Acba Bank, Victor Lyashevsky has
implemented more than 200 franchising projects over the 15 years of
his professional activity. The event participants gathered to talk
about an important topic for business: the benefits of franchising,
risks in the industry and key issues in creating a franchise from
scratch. The "Acba" business club initiated a meeting together with
the Franchising Association of Armenia. The goal is to introduce
franchising for businessmen, which makes it possible to localize
ready-made business models with a comprehensive risk assessment,
expanding their capabilities in the international market.
In her speech, Armine Tumanyan, head of the non-financial services
department of the Acba Bank team, noted that franchising provides an
opportunity to expand existing business both in Armenia and abroad,
as well as to diversify one's activities, reduce risks and receive
support in business development.
"The Acba Business Club carries out very important work by uniting
the business community of Armenia and collaborating with various
companies and associations, which results in a synergistic effect,
and this is extremely important," said President of the Franchising
Association in Armenia Artur Vardanyan.
"Acba" was the first in the banking system to create a business club
of this format with the aim of developing entrepreneurship and
creating a new business culture that unites the business community of
Armenia and becomes an important platform for exchanging experiences
and discussing business topics.
As part of the Akba Business Partner sub-brand, SME managers are
given the opportunity to gain new knowledge and tools necessary for
management, establish new business connections, and become members of
the business community. As part of the "Acba Business Partner"
sub-brand, SME managers can participate in free business courses,
become a member of the "Acba Business Club", and use the capabilities
of the online business platform sme.acba.am.
The Acba Business Club is a platform that allows SME managers to
establish new business contacts, participate in thematic events, be
the center of attention at business events, and take advantage of
special offers from partner organizations. Business club "Acba" is
the beginning of new prospects and business opportunities.