SAP's big challenge: proving the business case for Hana

SAP needs to do a better job of convincing customers that adopting its Hana in-memory computing platform is worth the investment, according to the Americas' SAP Users' Group (ASUG).

There is good news for the company: The proportion of customers that have bought Hana is up to 45 percent this year compared with 40 percent last year, according to ASUG's second-annual member survey on SAP Hana adoption.

Most Hana users also seem to be satisfied: 90 percent of the group responding on that point said their most recent Hana implementation met or exceeded expectations.

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