PIA’s ad announcing resumed Paris flights after a four-year EU ban has sparked outrage for its perceived insensitivity. The graphic, showing a plane headed for the Eiffel Tower, drew comparisons to a 1979 ad linked retrospectively to 9/11. Social media erupted with criticism and memes, reigniting debates about marketing ethics and Pakistan’s ties to terrorism. While flights proceed as scheduled, the controversy raises questions about historical awareness and responsible branding in a connected world.
