Hindustan Unilever acquires a 90.5% stake in beauty brand Minimalist, valuing it at ₹2,955 crore. Founders, Rahul and Mohit Yadav, will continue managing for two years. The acquisition aims to leverage synergies, focusing on premium segments in the competitive beauty market. This move strengthens HUL’s portfolio in high-growth categories. Regulatory approvals pending, completion expected by June 2025.
