Fresh off winning five Grammys, Kendrick Lamar is set to take the stage for one of the biggest performances of his career—the halftime show at a major global sporting event. France 24’s Gavin Lee speaks with music journalist Jayson Buford to discuss Lamar’s impact, his incredible week, and what this moment means for hip-hop on the world stage. To read more of Jayson Buford’s work, visit his Substack at jaysonbuford.substack.com. Produced by Gavin Lee, Luis Miguel Cabrera and Guillaume Gougeon.
