Jisoo Stars in New Tommy Hilfiger Campaign for Spring Womenswear Collection

Jisoo takes center stage in a fashionable new campaign for Tommy Hilfiger.

The 30-year-old singer and BLACKPINK member is the star of the iconic brand’s new Spring 2025 Womenswear Collection and shows off some of the pieces from the collection in a stylish photoshoot.

She opened up about her collaboration with the brand in a statement, too!

Keep reading to find out more…

“My style is always evolving, and working with Tommy Hilfiger has been a defining part of that journey,” Jisoo said. “This collection blends American heritage with refined simplicity, and makes me feel comfortable, empowered and completely myself. I love how each piece fits into my everyday life, allowing me to express who I am in any moment. It’s been a joy to bring that spirit to this campaign.”

Tommy Hilfiger gushed about getting to work with her, saying, “I have always been inspired by the women redefining culture, and JISOO is the perfect embodiment of this movement. She is a modern entertainment icon who radiates confidence, positivity, and effortless charisma. JISOO brings fresh, global perspective to our Americana style, making her the ultimate Tommy woman for today.”

You can shop the new collection here!

Did you see that Jisoo recently landed a starring role in a new Netflix project?

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Scroll through the photos from Jisoo’s new Tommy Hilfiger campaign in the gallery…